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Community Marketing Manager

Iru Hooldekodu
Miami · HybridFull-timePosted 3w ago

About Iru   Iru is the AI-powered security & IT platform used by the world’s fastest-growing companies to secure their users, apps, and devices. Built for the AI era, Iru unifies identity & access, endpoint security & management, and compliance automation—collapsing the stack and giving IT & security time and control back.   Iru is backed by some of the smartest investors in tech—General Catalyst, Tiger Global, Felicis, Greycroft, and First Round Capital. In July 2024, Iru raised $100 million from General Catalyst, valuing the company at $850 million. Customers include Cursor, Vercel, Lovable, Replit, and Mercor, and Iru partners with industry leaders such as ServiceNow and AWS. Iru was named to Forbes’ America’s Best Startup Employers 2025 list for employee engagement and satisfaction.

The Opportunity

Iru is hiring a Community Marketing Manager to build and lead the communities that connect us to the people who do IT and security work every day. We're looking for someone who can think, build, and own community as a real driver of how people discover and trust Iru.

This is a community-first role, and it's built for someone who thinks like a founder of the spaces they run. You'll create real gathering places for IT and security practitioners: a private community where they share knowledge and connect with each other and with Iru, and an authentic presence in the public spaces where they already are, from Reddit to the social channels that matter to this audience.

It's also a deeply creative role. We want someone who generates original ideas and who understands brand well enough to make it come alive across very different channels without ever feeling copy-pasted. You'll create, publish, engage, and build: always in service of community and brand.

You're already deep in online communities. You understand how IT and security practitioners talk, what they care about, and what makes them tune out the moment something feels like marketing.

Must be able to work Tuesday through Thursday onsite in our Coral Gables office.

  • Build and grow community
  • Launch and lead Iru's private community for IT and security practitioners: define the structure, seed the first conversations, recruit founding members, and establish the norms and culture that make it worth showing up to
  • Build a genuine, valued presence in the public communities where this audience lives: Reddit, LinkedIn, Meta, TikTok, and beyond
  • Design programming that keeps people coming back: AMAs, discussions, member spotlights, resource sharing, and formats no one's tried yet
  • Own community health end to end — growth, engagement, retention, and the quality of participation — and use what you learn to make the community better
  • Brand and original thinking
  • Come up with the ideas: campaigns, moments, and creative concepts that earn attention because they're genuinely good, not because they're boosted
  • Create a distribution engine for social content with the ambassadors and fans that fuel organic traction
  • Create and publish content across channels that carries the brand and resonates with a technical audience, partnering with the creative team on assets when a concept calls for it
  • Keep our voice consistent and distinctive everywhere we appear, so the brand feels like one thing across many places
  • Cross-functional
  • Amplify product launches, research, and campaigns in ways that feel native
  • Surface insights from community conversations that sharpen our product and messaging
  • Partner across marketing to keep everything Iru puts into the world coherent and on-brand

This listing is hosted elsewhere. Applications are handled on the company's site — we don't see them on hire.ee.

Inbank logo

Marketing Specialist

Inbank

Tallinn, Harju, EstoniaFull-timeyesterday

<p style="text-align: left;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><img style="max-width: 100%;"><img style="max-width: 100%;" src="https://ib-cdn.inbank.eu/images/banners/banner3.png" alt="" width="1584"></span></p> <p>Inbank is a financial technology company with an EU banking license that connects merchants, consumers, and financial institutions on its next-generation embedded finance platform. Our financing solutions are embedded seamlessly into the shopping journey of 6,000+ retailers. This helps our merchant partners grow their businesses, while end customers benefit from a frictionless shopping experience wherever they are. With a focus on innovation and growth, we are looking for talented people to join our team of 440+ working across our offices in Estonia, Latvia, Lithuania, Poland, and the Czech Republic.</p> <p><strong>Turn ideas into campaigns. Turn campaigns into results.</strong></p> <p>We are looking for a proactive <strong data-start="1055" data-end="1079">Marketing Specialist</strong> to join our Tallinn team for a <strong data-start="1111" data-end="1164">maternity leave cover </strong>of approximately 1.5 years. In this role, you will mainly be responsible for building strong working relationships with our partners and initiating and coordinating joint marketing activities that strengthen Inbank’s visibility across partner channels and support commercial goals.<br><br><strong>What will you be doing?</strong></p> <ul> <li>Build, develop, and maintain strong working relationships with our partners.</li> <li>Work closely with the Marketing Manager and key members of the merchant team to plan and execute effective partner marketing initiatives.</li> <li>Develop procedures and best practices for managing the production, implementation, and distribution of marketing materials.</li> <li>Manage the design, production, and distribution of POS and ePOS materials, ensuring strong and consistent brand visibility across partner channels.</li> <li>Plan and execute sales competitions and other partner campaigns by developing and coordinating campaign materials, managing the competition process, conducting winner draws, and ensuring timely prize distribution.</li> </ul> <p><strong>What will help you succeed in this role</strong></p> <ul> <li>2–3 years of proven experience in a Marketing Specialist or similar role, with B2B marketing experience being an advantage.</li> <li>Strong project management skills and the ability to adapt to a fast-paced, growth-oriented environment.</li> <li>Proficiency in budgeting and cost optimization for marketing projects.</li> <li>Hands-on experience producing POS/ePOS materials, collaborating with agencies for design and production.</li> <li>Excellent communication and interpersonal skills and the ability to build and maintain relationships.</li> <li>Fluent written and spoken Estonian and English.</li> </ul> <p><strong>What you’ll get in return</strong></p> <ul> <li>A competitive salary tailored to your experience, along with a comprehensive benefits package.</li> <li>Wellbeing support through sports compensation or additional health insurance to help you stay active and healthy.</li> <li>Extra vacation days after your third year, giving you more time to rest and recharge.</li> <li>A 6-week paid sabbatical after four years, recognising strong performance and long-term contribution.</li> <li>A dynamic and inspiring work environment where you’re encouraged to grow and take ownership of your work.</li> <li>Flexibility through a hybrid and autonomous way of working, built on trust and accountability.</li> <li>The opportunity to collaborate with talented international colleagues across multiple markets.</li> <li>Regular team events and additional perks that make work more enjoyable and help celebrate successes together.</li> </ul> <p><strong>Sounds like a fit?</strong></p> <p>Apply, and our recruitment team will be in touch. If you’re unsure but curious, apply anyway - we’re happy to explore together.</p>

Sotsiaalmeedia spetsialist

FINDECO OÜ

Ida-Viru maakond, Jõhvi vald, Jõhvi linn, Uus tn 4· RemotePart-time2 days ago
€150 – €700/mo gross

Veriff logo

Head of Product Marketing

Veriff

USA (Remote)· RemoteFull-time2 days ago

<p>Veriff is the trust infrastructure platform for the world’s most innovative companies, and we need the market to understand exactly why that matters and why it matters with us rather than anyone else. The Head of Product Marketing will own that answer.</p> <p>This is a high-impact role at a pivotal moment: a vertical go-to-market motion is being built, and the company is sharpening its focus on segment-driven growth. Product Marketing sits at the center of it all and owns positioning, enabling Sales, shaping vertical strategy, and driving how our products go to market.</p> <p>This is a build-and-elevate role. You will bring structure, clarity, and commercial impact to a function that is critical to Veriff’s next stage of growth.</p> <p>Reporting to the CMO, you will lead a lean PMM team and operate as a true partner to Sales and Product. You will turn Veriff’s technical differentiation into clear, compelling stories that win deals, accelerate pipeline, and strengthen our position in the market.</p> <p><strong data-stringify-type="bold">You’ll help us protect honest people online by:</strong></p> <p>Positioning & Messaging</p> <ul> <li>Own Veriff’s messaging architecture from company narrative to product, persona, and vertical levels</li> <li>Translate technical differentiation into clear, buyer-facing value that resonates with enterprise customers</li> <li>Ensure consistency across sales conversations, content, and market-facing communications</li> <li>Define ICPs, personas, and jobs-to-be-done that are actionable for Sales and Marketing</li> </ul> <p>Sales Enablement</p> <ul> <li>Own the strategy and output for sales enablement, with a clear focus on improving win rates and deal velocity</li> <li>Build and maintain a focused, high-impact content set: core pitch, vertical narratives, competitive positioning, and objection handling</li> <li>Partner closely with Sales leadership to align on priorities and continuously improve what’s used in the field</li> <li>Drive adoption through training, onboarding, and tight feedback loops</li> </ul> <p>Competitive Intelligence</p> <ul> <li>Own Veriff’s competitive strategy, tracking positioning, product evolution, and win/loss dynamics</li> <li>Translate insights into clear, actionable guidance for Sales and updates to positioning</li> <li>Stay ahead of category shifts across identity, fraud, and trust infrastructure</li> </ul> <p>Vertical & Segment GTM</p> <ul> <li>Own go-to-market strategy for key segments: Financial Services, Marketplaces, and Resellers</li> <li>Build complete vertical narratives including buyer, problem, solution, proof points, and differentiation</li> <li>Ensure vertical strategies are activated consistently across campaigns, content, and sales motions</li> </ul> <p>Product Launch & GTM Execution</p> <ul> <li>Own GTM for product launches and major releases from positioning through market activation</li> <li>Partner with Product to ensure commercial readiness including packaging, pricing input, and sales readiness</li> <li>Define success metrics and feed learnings back into future launches and product strategy</li> </ul> <p><strong data-stringify-type="bold">You are the right future Veriffian for the job if you have:</strong></p> <ul> <li>10+ years in product marketing within B2B SaaS, including leadership experience</li> <li>Deep expertise in positioning and messaging. You’ve built it from the ground up and validated it in market</li> <li>A track record of sales enablement that drove measurable impact on deals and revenue</li> <li>Experience building competitive intelligence programs that influence strategy and sales behavior</li> <li>Strong vertical or segment GTM experience</li> <li>Experience in identity, security, fintech, or related space is a plus</li> <li>Exceptional writing and communication skills with a high bar for quality</li> <li>Proven ability to operate as a true partner to Sales and Product</li> </ul> <h2><strong>Why Veriff?</strong></h2> <p>We are the preferred identity verification platform partner for the world’s most innovative growth-driven organizations helping conveniently verify and safeguard users anywhere in the world. We support the broadest number of identity documents from nearly every country and territory in the world - and this is continually increasing! With a diverse team in the United States, United Kingdom, Spain, Brazil, and Estonia, as well as robust backing and funding from investors including Accel, Alkeon, IVP, Tiger Capital, and Y Combinator, we’re dedicated to helping businesses and individuals build a safer and more secure world. We strive to be the benchmark for trust online, and we take pride in being a positive force.</p> <p><strong>Compensation:  </strong></p> <p>The base salary for this role is $220,000 - $250,000 per year + Commission.  Please note that our salary ranges are based on current market data and the offered compensation may vary based on experience, skills, location, and other factors permitted by law</p> <p>When you join Team Veriff, we offer you the opportunity to have a real impact and advance your career, while looking after you along the way with a range of benefits designed with you in mind. Some of our favorites include…</p> <ul> <li>Flexibility to work from home</li> <li>Stock options that ensure your share in our success</li> <li>Extra recharge days on top of your annual vacation</li> <li>Extensive medical, dental, and vision insurance to ensure you’re feeling great physically and mentally</li> <li>Learning and Development and Health and Sports budget that you are free to tailor to your own needs</li> <li>Four weeks of fully paid sabbatical leave after reaching your 5th work anniversary</li> </ul> <p>We are an Equal Opportunities employer committed to a diverse and representative team. Different opinions, perspectives and personalities push us forward. We want to hear from people who are passionate about their work and align with our values. Regardless of race, religion, color, national origin, gender, sexual orientation, age, marital status or disability. We also know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates - so rest assured, whoever you are, we want to hear from you!</p> <p><span style="color: rgb(255, 255, 255);"><span style="color: rgb(0, 0, 0);">Please take the time to read our Recruitment Privacy Notice, which explains how we collect and process your data for recruitment-related activities in accordance with applicable laws. Please read the information carefully. By submitting the application with the required information, you acknowledge that Veriff processes the information for recruitment purposes. </span></span>Please be informed that in the final stage of the recruitment process, we may request that you undergo identity verification. For more information, please see <a class="c-link" href="https://www.veriff.com/recruitment-privacy-policy" target="_blank" data-stringify-link="https://www.veriff.com/recruitment-privacy-policy" data-sk="tooltip_parent">Recruitment Privacy Notice</a>. </p> <p><span style="color: rgb(255, 255, 255);">#LI-FS1 #US1 #US2</span></p>

Iru Hooldekodu logo

Solutions Engineer, EMEA

Iru Hooldekodu

London· HybridFull-time2 days ago

About Iru Iru is the AI-powered security & IT platform used by the world’s fastest-growing companies to secure their users, apps, and devices. Built for the AI era, Iru unifies identity & access, endpoint security & management, and compliance automation—collapsing the stack and giving IT & security time and control back. Iru is backed by some of the smartest investors in tech—General Catalyst, Tiger Global, Felicis, Greycroft, and First Round Capital. In July 2024, Iru raised $100 million from General Catalyst, valuing the company at $850 million. Customers include Cursor, Vercel, Lovable, Replit, and Mercor, and Iru partners with industry leaders such as ServiceNow and AWS. Iru was named to Forbes’ America’s Best Startup Employers 2025 list for employee engagement and satisfaction. The Opportunity As a Solutions Engineer at Iru, you will serve as a technical advisor and subject matter expert on device management for our prospects, internal teams and our growing customer base. Acting as a trusted resource, you’ll bridge the gap between Sales, Success, Product, and Support, helping customers and prospects understand Iru's capabilities and guiding them toward effective solutions. Your insights and customer advocacy will shape product enhancements, demonstrate Iru's value, and foster long-term relationships. This is an hybrid position in our London office 3 days a week (Tuesday - Thursday).